bwin Impulse

Insight
Although players, coaches and diehard fans are all very passionate during a soccer match –the most emotional is the coach.

Idea
Spectators can bet on the coaches’ pulse throughout the game.

Execution
Both teams are sponsored by bwin. The respective teams’ coaches are equipped with FitbitTM trackers which monitor their pulses throughout the game. The results are displayed live, allowing spectators to bet on different aspects, such as highest and lowest pulse during the game.

Miami AD School Hamburg

Alle FINALISTEN zum Future Award 2019
Alle Einreichungen zum Future Award 2019

Hinweis: Die Projektbeschreibungen sind Originaltexte der Studenten und wurden wie eingereicht belassen.